Lolita Rose Petalver

PPC | SMM | SEO | SEM | KOL

I started my career in marketing and advertising as an Advertising Operations Associate in September 2019 and advanced into Digital Marketing in 2023.Beginning as an SEO content writer, I developed hands-on experience in SEO implementation using WordPress, including on-page optimization, content publishing, and basic technical SEO. I later transitioned into paid and programmatic advertising, managing campaigns with a strong focus on ROAS, CPA, and CPC.I have led end-to-end campaign execution—from strategic planning to implementation, optimization, and reporting. Additionally, I bring experience in social media marketing, having worked with clients in the Philippines, Australia, and the United Kingdom.

PORTFOLIOS

• Paid Ads Portfolio
• Social Media Marketing
• Creatives & Web Designs
• SEO Blog Posts
• Ad Operations
• Website Builder Portfolio

• LinkedIn
• Upwork